We initiated a comprehensive analysis of the current WooCommerce setup to identify pain points, inefficiencies, and areas of potential improvement. By engaging with stakeholders and studying user behavior, we gained critical insights to steer the migration and redesign process.

With the insights from the discovery phase in hand, we charted out a detailed roadmap for migration. This included selecting the right tools to ensure no data loss, planning the structure of the Shopify store, and identifying essential features for the custom theme.

A bespoke Shopify theme was conceptualized, mirroring Greg Yuna’s brand ethos. User-centric design principles drove the creation of wireframes and mockups, ensuring a perfect blend of aesthetics and functionality.

The migration from WooCommerce to Shopify commenced, with every product listing, user account, and transaction history meticulously transferred. The custom theme was integrated, followed by rigorous testing to ensure seamless functionality, data integrity, and responsive design.

After thorough QA, the new Shopify site went live. An initial phase of the soft launch allowed us to gather user feedback and make any necessary refinements. Once satisfied, the full-scale launch was announced, marking Greg Yuna's new digital era.